WORLD FIRST EDUCATION: Increasing Site Traffic.

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Add a Sitemap to Your Blogspot Blog

By: ADMIN on 07:36:00

I often see questions from beginner bloggers in forums about adding a sitemap of their Blogspot blog to Google. This is surprisingly easy to do although there is virtually no documentation about how to go about it. That's why I have written this tutorial with the beginner blogger in mind. It provides a set of simple step by step instructions to guide you through the process of adding a sitemap to Google. By following this tutorial you will have your Blogspot sitemap added to Google in less than 5 minutes flat.

Why Add a Sitemap to Google?
As Google owns the Blogger.com platform most sites are indexed by Google automatically. However, you might find as I have done that this process doesn't always run as smoothly or as quickly as you might like. Manually adding a sitemap to Google has some distinct advantages:

More likely to have timely indexing of your blog
More likely that all URLs on your site will be accessed
More frequent updating of your blog index in response to new posts
Increase in site traffic as a result of all your pages being indexed

Step by Step Guide to Adding Sitemap to Google
Follow this step by step walkthrough of how to add a sitemap to Google to your Blogspot Blog and begin enjoying the benefits.

1. Sign in to Google Webmaster Tools
Once set up this site will give you detailed analysis about how Google indexes your blog.

2. Navigate to the Webmaster Tools Dashboard
Directly below the word "Dashboard" in the top lefthand corner you will see the option to add a site. Click once inside the box to remove the default text. Now enter the full URL of your site in the box including the prefix http:// and click on the "Add Site" button. For example to add this site "blogknowhow" you would enter http://quickearningtricks.blogspot.com/

3. Navigate to Webmaster Tools Overview
If all is going well you will now see your site in a list below the "Add Site" box. Click on your site in the list and you will be taken to "Dashboard>>Overview." It is easy to check you are in the right place as your site name will be listed in blue below the word "Overview".

In the overview menu you will find details about Google's current indexing of your site. If Google hasn't indexed your site yet you will see the message "No pages from your site are currently included in Google's index" displayed. Alternatively if Google has already discovered your site then you will get the following message "Googlebot has successfully accessed your home page" and "Pages from your site are included in Google's index."

4. Select Method of Verifying Your Site
Whether the pages of your site have been indexed or not you will be asked to click on the "Verify Your Site" link in the yellow box. At this point you will be given 2 options: one to verify your site by uploading an HTML file and the other by inserting a meta tag into the HTML coding on your site. As you do not have access to the server on Blogspot you will need to choose the second option. To do this select "add a meta tag" in the dropdown menu entitled "Choose Verification Method."

Immediately you make your choice you will be presented with a couple of lines of text which you will need to copy to the clipboard of your computer.

5. Go to Blogger Layout Tab of Your Site in a New Window
In another window open Blogger and sign in if you are not already signed in. From the Dashboard navigate to the "Layout" menu of your blog by clicking on the Layout tab. If you have created more than one blog make sure that you click on the appropriate title of your blog.

6. Edit the Template of Your Blog in Blogger
In the Layout menu follow the “Edit HTML” link (third from left under the Layout tab). At this point you need to search through the coding in the template for the first "Head" tag. This will be somewhere between line 7 and 10 from the top. Once you have located the correct spot paste the code for the metatag you created in Step 4 directly into the template taking care not to overwrite any existing code. Click on the "Save Template" button to update your blog.

If you wish to err on the side of caution you might consider backing up your template before you make any changes to it however as long as you are careful this precaution is probably not necessary.

8. Return to Webmaster Tools and Verify Site
Once you have saved the changes to your template return to Webmaster Tools and click on the "Verify" button at the bottom of the page in the "Dashboard>>Verify a Site" screen. You will then receive coonfirmation from Google that your site has been verified.

9. Navigate to Sitemaps in Webmaster Tools
Once your site is verified you can now move on to adding your sitemap. To do this navigate to Sitemaps by following the "Sitemaps" link in the sidemenu. This will take you to "Dashboard >> Sitemaps" where you will see a box with the URL of your site already added. Next to the box will be a button labelled "Submit Sitemap."

10. Add Sitemap in Webmaster Tools
As your blog was created in Blogspot we are going to make use of the rss or atom feed. Either can be used for this purpose.

On the Sitemaps page in Webmaster Tools type either atom.xml orrss.xml into the box provided to extend the displayed URL and click on the "Submit Sitemap" button. Using the same example as beforehttp://quickearningtricks.blogspot.com/ becomes either

http://quickearningtricks.blogspot.com/atom.xml
or
http://quickearningtricks.blogspot.com/rss.xml

All going well Google will then display a message indicating that your sitemap submission is pending. It can take some hours for your sitemap to be fully updated by Google. At that point you will be able to see the number of URLs identified by Google and the time of the last download. This is useful information as it will help you keep tabs on your for your Blogger.com blog site and identify any URLs that may be being missed. Now that you have your sitemap in place you can look forward to increased traffic as more visitors will now be able to find your site.

Read This If Your Feed is Being Redirected
If you are redirecting your feed because you are using Feedburner for example you will need to add a query parameter to stop the redirect so that it will act as a sitemap.

Therefore instead of adding atom.xml you will need to add atom.xml?redirect=false to the site URL in the "Submit Sitemap" box. Thushttp://quickearningtricks.blogspot.com/atom.xml becomeshttp://quickearningtricks.blogspot.com/atom.xml?redirect=false

If you have a lot of posts it would be worth your while adding the following parameter to have all your posts included:
atom.xml?redirect=false&start-index=1&max-results=100

In the above example Google will index your first 100 posts. If you have more than 100 posts you can create another sitemap in which case you would start your index at 101 instead of 1.

This tutorial has guided you through the process of authenticating your Blogger blog at Google Webmaster and adding a sitemap to ensure better crawling and indexing of your website.

Add a Social Bookmarking Button to Blogger

By: ADMIN on 07:36:00

n this tutorial you will learn how to add an Add This free Social Bookmarking button to your Blogger blog (Blogspot) blog. By adding this feature to your blog you will enable visitors to your blog to create links to popular social bookmarking sites such as Google, Technorati, Facebook, MySpace, Digg, Stumble Upon, Reddit, Delicious, Furl, Yahoo etc. Adding personal social bookmarks enables visitors to share these links with others thereby helping you attract more traffic to your site. For more information on the benefits of social bookmarking please refer to my article - Benefits of Social Bookmarking for Blogger bloggers.

This tutorial shows you how to place a social bookmarking button on your site by accessing a free social bookmark and feed button builder service called Add This. Add This will supply you with a simple piece of code which when placed in a widget will insert a social bookmarking button either at the end of each post or in the sidebar. If you wish you can add the social bookmarking button to both as I have done on this site. For those new to blogging don't worry if this sounds complicated as this article gives you step by step instructions suitable for any Blogger user including beginners.

How does an Add This Social Bookmarking Button Work?
The code from Add This places a button on your site which when clicked on by a visitor to your site opens a menu of the most popular social bookmarking services. When a selection is made by a visitor egDelicious, Yahoo, Google, Facebook, MySpace, Stumble Upon they are given the option to submit your blog to their online bookmarks. Once a visitor submits your blog to a social bookmarking service Add This can provide you with useful analytics about bookmarks, feeds and emails depending on which buttons you enable on your site. This kind of statistical information from Add This will help you gain greater understanding of your site traffic and your most popular posts.

Steps for Adding a Social Bookmarking Button from Add This to Your Blogger Blog

1. Register for a free account with Add This

2. Once you supply a username, email address, password and your website address sign up is pretty much instanteous.

3. After sign up is confirmed click on Get Your Button. This will take you to the Create Your Button Page

4. On the Create Your Button page you will be asked to make some selections about your social bookmarking button.

What kind of Button? Select Sharing/bookmarking button

What Look? Choose any of the six button choices. For this example I am going to select the share button

Where? Select on a blog

Blogger Platform? Select Blogger

At this point the information your have entered should look like the picture below:

Once you have confirmed that you have entered the correct information click on the Get Your Code button and you will be taken to the Get Your Code page.

5. From the Get Your Code page you will be given the option toPreview your button. Do so if you wish or move on to Step 6.

Having generated the code for your Add This Social Bookmarking button you now need to decide where to position it on your blog. You may either place your new Social Bookmarking Button beneath each post (see below) or in a sidebar.

Instructions for Placing a Social Bookmarking Button Beneath Each Post of Your Blogger Blog

Click on Blog Post Button option.

Highlight the Javascript code supplied by Add This

Copy the code to the Clipboard of your computer using Ctrl + C command

In a new window open your Blogger Blog and sign in

Navigate to Layout > Edit HTML

As a precaution Backup your template in case you inadvertently overwrite some code.

Once you have backed up place a tick in the Expand Widget Templates checkbox

Use the Ctrl + F command to open the toolbar which will appear at the bottom of your page while using Blogger. You can close this at any time using the Ctrl + F command or by clicking on the blue cross in the lefthand corner.

Now highlight the following line of code and using the Ctrl + Ccommand copy and paste the code into the Search Box on the toolbar at the bottom of Blogger. This action will quickly locate the code for you in your Blogger template. You will be placing the code immediately before this tag.

<div class='post-footer'>

Return to Add This and highlight the Javascript button codesupplied. Copy the code to your clipboard using the Ctrl + Ccommand.

Reopen the Blogger window and place the cursor right before the tag that you located earlier.

Paste the Javascript code from Add This into the template using theCtrl + V command.

Your code placement should look like that pictured below

Code Placement for Free Social Bookmarking Button from Add This

Click on Save Template

Now click on View Blog from the top menu and navigate to the end of your first post. If all instructions have been followed you will now have a social bookmarking button at the bottom of each post.

Instructions for Placing a Social Bookmarking Button in a Sidebar of Your Blogger Blog

Follow the Add This automated process by clicking on Add the Menu to My Blog button. This will place an Add This social bookmarking button in a widget in your sidebar as you see on this site.

This Blogger tutorial has covered the steps involved in adding a freeAdd This Social Bookmarking Button to your Blogger blog (Blogspot blog). Grow your Blogger (Blogspot) blog today by adding a free Add This social bookmarking button which will enable visitors to bookmark your site and share your posts with others. Add This will provide statistical tracking of social bookmarking activity on your site and help you determine your most popular posts

Submit Your Blogspot Blog Sitemap to Google

By: ADMIN on 07:35:00

More likely to have timely indexing of your blog
More likely that all URLs on your site will be accessed
More frequent updating of your blog index in response to new posts
Increase in site traffic as a result of all your pages being indexed

Step by Step Guide to Adding Sitemap to Google
Follow this step by step walkthrough of how to add a sitemap to Google to your Blogspot Blog and begin enjoying the benefits.

1. Sign in to Google Webmaster Tools
Once set up this site will give you detailed analysis about how Google indexes your blog. Best way to get to Google Webmaster tools is to click on My Account on the Blogger Navbar and then choose Google Webmaster Tools from the list.

2. Navigate to the Webmaster Tools Dashboard
Directly below the word "Dashboard" in the top lefthand corner you will see the option to add a site. Click once inside the box to remove the default text. Now enter the full URL of your site in the box including the prefix http:// and click on the "Add Site" button. For example to add this site "blogknowhow" you would enter http://quickearningtricks.blogspot.com/

3. Navigate to Webmaster Tools Overview
If all is going well you will now see your site in a list below the "Add Site" box. Click on your site in the list and you will be taken to "Dashboard>>Overview." It is easy to check you are in the right place as your site name will be listed in blue below the word "Overview".

In the overview menu you will find details about Google's current indexing of your site. If Google hasn't indexed your site yet you will see the message "No pages from your site are currently included in Google's index" displayed. Alternatively if Google has already discovered your site then you will get the following message "Googlebot has successfully accessed your home page" and "Pages from your site are included in Google's index."

4. Select Method of Verifying Your Site
Whether the pages of your site have been indexed or not you will be asked to click on the "Verify Your Site" link in the yellow box. At this point you will be given 2 options: one to verify your site by uploading an HTML file and the other by inserting a meta tag into the HTML coding on your site. As you do not have access to the server on Blogspot you will need to choose the second option. To do this select "add a meta tag" in the dropdown menu entitled "Choose Verification Method."

Immediately you make your choice you will be presented with a couple of lines of text which you will need to copy to the clipboard of your computer.

5. Go to Blogger Layout Tab of Your Site in a New Window
In another window open Blogger and sign in if you are not already signed in. From the Dashboard navigate to the "Layout" menu of your blog by clicking on the Layout tab. If you have created more than one blog make sure that you click on the appropriate title of your blog.

6. Edit the Template of Your Blog in Blogger
In the Layout menu follow the “Edit HTML” link (third from left under the Layout tab). At this point you need to search through the coding in the template for the first "Head" tag. This will be somewhere between line 7 and 10 from the top. Once you have located the correct spot paste the code for the metatag you created in Step 4 directly into the template taking care not to overwrite any existing code. Click on the "Save Template" button to update your blog.

If you wish to err on the side of caution you might consider backing up your template before you make any changes to it however as long as you are careful this precaution is probably not necessary.

Read This If Your Feed is Being Redirected
If you are redirecting your feed because you are using Feedburner for example you will need to add a query parameter to stop the redirect so that it will act as a sitemap.

Therefore instead of adding atom.xml you will need to add atom.xml?redirect=false to the site URL in the "Submit Sitemap" box. Thushttp://quickearningtricks.blogspot.com/atom.xml becomes http://quickearningtricks.blogspot.com/atom.xml?redirect=false

If you have a lot of posts it would be worth your while adding the following parameter to have all your posts included:
atom.xml?redirect=false&start-index=1&max-results=100

In the above example Google will index your first 100 posts. If you have more than 100 posts you can create another sitemap in which case you would start your index at 101 instead of 1.

This tutorial has guided you through the process of authenticating your Blogger blog at Google Webmaster and adding a sitemap to ensure better crawling and indexing of your website.

Create Search Engine Friendly Permalinks for Blogger

By: ADMIN on 07:34:00

For any webmaster of a Blogger Blogspot blog good permalinks will help ensure that your traffic finds your site and is an important SEO consideration. Care needs to be taken to craft permalinks that are keyword rich and accurately describe your post. In this article I discuss how to manage the permalinks of each post to ensure you make the most of them.

What are Permalinks?
Permalinks are the permanent links to a post page. Blogger automatically generates a permalink based on the title of your post. Permalinks provide information to the viewer about the kind of content being pointed to.

Permalinks create permanent links to your Blogger posts which are indexed by search engines such as Google. Search engines use permalinks to categorise posts. Browsers use permalinks to help navigate to your posts. When you hover over a permalink in your browser you can read the post name in the status bar.

The permalink for this article is:

http://quickearningtricks.blogspot.com/2009/02/improved-permalinks-for-blogger-posts

Tips for Working With Permalinks in Blogger
While other blogging software such as Wordpress allows the user to edit permalinks Blogger has no such feature. For this reason care needs to be taken when creating titles for your posts as the permalink generated from the title can't be changed later. The original permalink assigned at the point that the post is created remains the same no matter how many times you change the title of your post.

Another issue with Blogger is that it takes only the first 35-40 characters of your title to create the permalink so if you have a longer title you can run into problems. My suggestion is that you design your titles carefully if you want to avoid losing the end characters from your permalink. For instance a long title such as the one below would result in a shortened permalink which would lose the important fact that this post is related to working with Blogger:

http://quickearningtricks.blogspot.com/2009/01/how-to-create-user-friendly-permalinks-for-your-blogger-posts

Fortunately there is a way around this problem. You will need to publish and then republish as I did with this post. The method involves creating a shorter title that will adequately summarise the content of your post (eg Improved Permalinks for Blogger Posts) and then publishing your post. Now go back and change the title to the one you prefer. In this case I changed the title to "How to Create User Friendly Permalinks For Your Blogger Posts." Now your title can be as long as you like. As you can see mine is longer than 40 characters. The permalink, however has remained the same even though the title has changed.

You can use this trick to create eye catching and memorable titles. It will also ensure that the permalink reflects a concise title and that unnecessary details in the permalink are removed. Creating concise permalinks is important for Search Engine Optimisation. Read more about Search Engine Optimisation in this blogs tutorial Tips for Search Engline Optimisation.

This tutorial has concentrated on crafting good permalinks as an SEO principle. It has covered ways to improve the permalinks of a Blogger blogspot blog to ensure they are keyword rich and accurately reflect the content of the post. Make sure you make the most of permalinks and see the difference in site traffic.

Submit Your Blogspot Blog to Yahoo

By: ADMIN on 07:32:00

One of the most important ways to attract traffic to your site is to ensure that your Blogger (Blogspot) blog is properly indexed by popular search engines such as Yahoo. If you want to increase your chances of having your site quickly indexed by the Yahoo search engine it pays to submit your site and your feed. In this tutorial we will be covering the process of signing up with Yahoo, authenticating your site and adding your site feed to Yahoo Site Explorer.

Yahoo can be notoriously slow at indexing and will not necessarily include all crawled pages in its search results. For guaranteed inclusion you can opt for a paid service but if you follow the steps below you have a good chance of having your Blogger blog properly indexed relatively quickly and without any cost.

1. Sign up for a free Yahoo Account if you don't already have one.

2. Sign in to Yahoo Site Explorer where you will be taken to the MySitespage.

3. Submit your Blogger website by entering the URL of your blog and then clicking on the Add My Site button.

4. You will now see your website address included in the site list. The 3 columns to the right contain information about feeds, actions, and status. You will notice that the status of your site will be set to new (represented by a yellow circle). Click on the link to your site or click theExplore button.

5. You will be taken to the results page and should get a message like the one pictured below.

6. From the menu on the left click on the Authentication

7. You will be presented with 2 authentication options. Choose Add a META Tag from the dropdown menu then copy the code provided using Ctrl + C.

8. In a new window of your browser login to your Blogger blog. Keep the window of Site Explorer open as we will be returning.

9. Navigate to Layout > Edit HTML in your Blogger (Blogspot) blog

10. When you arrive at the Template page it is a good idea to make abackup of your site's template as a precaution. Go ahead and download it your computer by clicking on the Download Template link. Remember if you inadvertently overwrite some code you may not be able to restore your template so it is worth taking an extra few moments to do this step.

11. Once you have backed up your site locate the Head tag. It will be only a few lines of code down from the top. Now insert the copied code from Yahoo in the position suggested as shown in the picture below using the Ctrl + V command.

12. Once you have pasted the code into the template there is still one further action needed. You will need to add a trailing slash at the end of the new line of code to avoid getting a parse error. Once you have added the trailing slash and are certain you have placed the code in the correct position go ahead and click on the Save Template button.

13. Return to Yahoo Site Explorer and follow the mysite link. You will see that the status of your site has been verified and is represented by a green checkmark.

14. From the lefthand menu select Feeds. You will be taken to the feeds page where you can go ahead and add a feed for your blog by entering the URL of the feed. Notice in the example below I have set an extra parameter to handle redirection of the feed by services such as Feedburner.

15. Once the feed has been accepted it takes around 24 hours before it is active. After this time and provided there are no errors Yahoo displays "processed" followed by a green tick as can be seen in the picture below.

You have now completed the steps involved in having your Blogger (Blogspot) blog crawled and indexed by Yahoo. All that is left to do is to check back periodically to see if Yahoo has indexed your pages. This process can take time so don't expect overnight results. However once Yahoo recognises your feed your pages will be regularly crawled and any updates in content indexed. The process of adding a feed and verifying your site will have gone a long way towards ensuring your site is included in Yahoo search engine results.

Tips for Adding Blogger Blog to Yahoo Site Explorer
Tips for Submitting Your Blogger Blog to Yahoo
Yahoo Search Engine Optimisation for Blogspot Bloggers
SEO For Blogger Blogs with Yahoo
Faster indexing of your Blogger Blog by Yahoo
How to Ensure Your Blogger Blog is Indexed by Yahoo
Speed Up Indexing of Your Blogger Blog by Yahoo
Yahoo Search Engine and Blogger Blogs

In this tutorial you have learned how to submit your Blogger (Blogspot) blog to Yahoo Site Explorer by authenicating your site and adding a feed which Yahoo can use as a sitemap to improve its indexing of your pages.

Adjust Blogger Title Tags to Improve SEO

By: ADMIN on 07:31:00

This Blogger tutorial explains how to improve search engine optimization (SEO) of your Blogger blog (Blogspot blog) by optimizing your post title tags for search engines like Google and Yahoo. How to improve search engine results by optimizing post title tags.

By default your Blogger blog (Blogspot blog) does not have search engine optimised title tags. This puts your blog at a disadvantage compared to other blogs that have inbuilt SEO or enhanced SEO modules as these sites are likely to be placed more highly in search engine results.

The title tags of your blog are ordered by blog name first followed by the title of the post. This is not ideal for popular search engines like Google and Yahoo which give more importance to the first words of a title. By way of example take a look at how the title tags of this blog were viewed in a browser before any SEO. Note the order of the tags: Blog Name | Post Name.

How Blogger Title Tags are viewed in an IE browser

When this site was first indexed by Google this is the search engine results this site received. Note how the blog name is first in all the results.

Search engine result for blogknowhow.blogspot.com before the tweak

Fortunately there is a simple tweak to your template which can rectify this problem. By simply reversing the position of the blog name and page title significant improvement can be gained in search engine results. See the difference in the example below:

How Your Blogger Title Tags are viewed in your browser with change

Follow the step by step guide below to achieve higher rankings in search engine results.

Tweak of Title Tags for New Blogger (beta) Blogs

1. Login to your blog at Blogger.com and navigate to Design > Edit HTML

2. Backup your template by downloading it to your computer. This will ensure that you can upload your template before these changes in case of problems.

3. Replace the following line of code (about 5-10 lines from the top):

<title><data:blog.pageTitle/></title>

with (highlight code, Ctrl + C to copy)

<b:if cond='data:blog.pageType == "item"'> <title><data:blog.pageName/> | <data:blog.title/></title> <b:else/> <title><data:blog.pageTitle/></title> </b:if>

4. Click on Save Template and then View Blog. Navigate to an individual post. You will see that your page title is now first followed by your blog title. A pipe symbol separates the two.

Below is an example of the change in search engine results since the tweak was implemented for this site. Since optimising for search engine friendly page titles there has been a significant improvement in traffic accessing the site. This didn't happen right away but if you too implement this page title tweak and continue to deliver quality content you are on your way toward higher search engine rankings.

Blog Know How Search Engine Results in Google with Title Tags Tweaked

Troubleshooting
Several readers have reported issues with the line:

<b:if cond='data:blog.pageType == "item"'>

If you experience problems try inserting this line instead which works on many blogs. Ensure you have double quote marks around item followed by a single quote mark:

<b:if cond='data:blog.pageType == "item"'>

For more on this please read the comments section.

UPDATE
Due to the number of readers experiencing problems with their browsers reading this post I have created a PDF file of this article which is free to download

This Blogger tutorial (Blogspot tutorial) has discussed how to adapt the title tags of a Blogger (Blogspot) blog to improve search engine optimization (SEO) by Google,Yahoo and other search engines.